✦ AI Focus Groups

Your customers talk back
before you ship.

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Used by founders, growth teams, and solo marketers who can't afford to guess.

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Session Debrief
Pricing page copy · 5 personas · March 29, 2026
High confidence
🎯 What Landed
"The value prop in the headline was immediately clear to 4 of 5 personas. The phrase 'ship with confidence' resonated strongly with the senior engineers."
😵 What Confused Them
"The pricing table triggered confusion — 3 personas couldn't distinguish what they get in Pro vs. Team without re-reading twice."
🚫 Top Objection
"'I'd want to see real examples first.' The skeptic persona flagged missing social proof above the fold as a dealbreaker."
💡 Unexpected Insight
"Two personas mentioned they'd expect an annual discount option. None of your current copy addresses this."
💬 Notable Quotes
"This is exactly the kind of tool I've been looking for." — Sarah K., VP Marketing
"Why is there no free trial visible above the fold?" — Mike T., Skeptic
⚡ Recommended Next Step
Add a social proof bar (logos or testimonials) directly beneath the hero headline. Move the free trial CTA higher — currently buried below the fold on mobile.
The process

Three minutes from idea to insight

No scheduling. No screener surveys. No $5,000 consulting retainer. Just upload and run.

1
👤

Describe your customer

Tell us who buys from you. Job title, company size, biggest frustrations, what they've tried before. Takes 2 minutes.

2
📋

Submit your material

Paste in your copy, pricing page, campaign concept, launch email — whatever you need feedback on. Pick a decision type.

3
🎯

Watch the session

5 personas read, react, argue. A skeptic always pushes back. You get a structured debrief with quotes and a clear next action.

The output

A debrief, not a dump

Every session produces six structured findings. Shareable. Exportable as PDF. No interpretation required.

🎯
What Landed
The parts of your message that worked — what resonated and why. Use this to double down.
😵
What Confused Them
The friction. The parts that made personas re-read, shrug, or click away in their imagination.
🚫
The Objection You'll Hear
The single biggest pushback. Anticipate it in your copy or address it before your prospects bring it up.
💡
Something You Didn't Expect
The insight you didn't see coming. Often the most valuable. Personas notice things you've stopped seeing.
💬
Notable Quotes
Verbatim lines from specific personas. Direct voice-of-customer language you can use in your copy.
⚡
Recommended Next Step
One specific, actionable move to make your material stronger. Not a list. One thing. Do it.

"I was about to spend $3,000 on a messaging consultant. I ran 3 PanelKit sessions instead and rewrote my homepage in a weekend. The conversion rate went from 1.4% to 4.1%."

Alex M., Founder (example testimonial)
Pricing

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  • 5 AI personas per session
  • Full debrief with all 6 findings
  • PDF export
  • Shareable debrief link
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  • 10 sessions per month
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  • Full debrief + PDF export
  • Session history
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$79/month
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